Korzenowski Design – Merit, marketing direct mail invitation
Korzenowski Design – Merit, marketing direct mail invitation
Korzenowski Design – Merit, marketing direct mail invitation
Educational marketing creates powerful communication touchpoints with integrated recruitment strategies, persuasive fundraising campaigns, compelling design and inspiring content.

Merit School of Music is a nationally accredited music school located in Chicago’s West Loop. Their programs help young people achieve their full musical and personal potential, and stimulate personal and educational growth through music.

Merit provides students the opportunity to grow and learn by removing financial barriers. More than half of Merit’s budget goes toward financial aid and scholarships, with 75 percent of students receiving assistance. Merit’s continued success and viability is dependent upon personal donations, institutional philanthropy and fundraising events.

In addition to developing their annual report, Korzenowski Design was entrusted with creating the invitation package for Merit’s largest annual fundraiser, the black-tie Gala event, which includes a cocktail reception, live performances and dinner. We provided copywriting and design for a save-the-date card, invitation with an RSVP return mail and an event program for registered attendees. The invitation package’s visual theme plays to the sophistication and youthful energy of the evening’s festivities.


ClientMerit School of MusicServicesEducational MarketingTagsB2C, print, direct marketing

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